> ## Documentation Index
> Fetch the complete documentation index at: https://docs.superscale.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Instagram

> Connect Instagram to publish organic posts and Reels.

Connect Instagram when you want Superscale to publish organic Instagram content. This page is about organic posting, not paid Instagram ads. Paid Instagram placements run through [Meta Ads](/integrations/meta).

## Capability matrix

| Capability                | Status             | Details                                                                                                        |
| ------------------------- | ------------------ | -------------------------------------------------------------------------------------------------------------- |
| Connect Instagram account | Live               | Uses Instagram-native OAuth for Instagram Business publishing.                                                 |
| List accounts             | Live               | Superscale can find connected Instagram accounts available to publish to.                                      |
| Create posts              | Live               | Superscale can create organic Instagram posts or Reels where the account and media meet platform requirements. |
| Check post status         | Live               | Superscale can check post publishing status after submission.                                                  |
| Manage paid ads           | Not supported here | Use [Meta Ads](/integrations/meta) for paid Facebook and Instagram campaigns.                                  |

## What you can do

<CardGroup cols={2}>
  <Card title="Publish organic posts">
    Send approved creative to an Instagram Business account.
  </Card>

  <Card title="Post Reels">
    Publish video assets through the organic publishing path when the media is eligible.
  </Card>

  <Card title="Check publishing status">
    Confirm whether the platform accepted and processed the post.
  </Card>

  <Card title="Keep paid separate">
    Use Meta Ads for ad-account reads, paid creative, budgets, and campaign delivery.
  </Card>
</CardGroup>

## Starter prompts

* *"Publish this approved creative to Instagram."*
* *"Check whether the Instagram Reel finished publishing."*
* *"Prepare this post for Instagram, but let me approve it first."*

## Connect Instagram

<Steps>
  <Step title="Open integrations" icon="plug">Choose **Instagram** and sign in.</Step>
  <Step title="Grant publishing access" icon="shield-check">Approve Instagram Business basic and content publishing permissions.</Step>
  <Step title="Publish" icon="send">Review the post and publish approved content.</Step>
</Steps>