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A product is what the agent is creating for. It can be a SKU, an app, a SaaS product, a service, a bundle, a collection, a category, or a landing page. The right product setup tells Superscale what has to stay accurate.

What a product holds

Each product has a name, description, URL, imagery, and source. It can also hold context files, references, customer language, claims, offers, and restrictions that only apply to that product.

Facts

What it is, who it is for, price or offer, features, benefits, objections, and proof points.

Visuals

Product photos, packaging, screenshots, UI, lifestyle shots, or reference footage.

Source

Where it came from: Shopify, Etsy, app store, website, landing page, or manual setup.

Creative rules

What must stay fixed, what can vary, and which claims or visuals are off-limits.

Add a product from its source

The easiest way to add a product is to import it. Superscale pulls in the details, and where they exist, the imagery and reviews too.
SourceWhat Superscale brings in
App Store / Google PlayApp listing, metadata, screenshots, and reviews
Shopify · EtsyCatalog, products, variants, collections, and imagery
Other storesProduct details researched from public pages
Website or landing pageProduct and offer details from the page
ManualAnything you add yourself
Reviews are a goldmine. For apps, Superscale pulls your store reviews so the agent can speak in your customers’ own words. For e-commerce, product reviews often make better hooks than product descriptions.

Product, collection, or campaign?

Use the level that matches how the ad should reason.
Create a product when accuracy matters: exact packaging, app UI, SKU, feature set, or offer.
If the ad sells a category, bundle, or collection, create a product-like entry for that collection and attach representative images.
If the ad is about brand positioning rather than one product, use brand context and say that in the task prompt.
If the real source is a landing page, Funnelish page, advertorial, membership page, or CSV/XML feed, add the page and manually attach the key product facts until a native connector exists.

Multiple products

A brand can hold as many products as you sell. Add them all and the agent can create for any one of them, or across your whole catalog, while keeping everything under one consistent brand. For multi-product ads, be explicit. Say whether the ad should feature one hero product, compare several products, promote a bundle, or sell a category. Attach the exact assets you want used, especially if the products look similar.

Product accuracy checklist

Before spending credits on a product-heavy creative, make sure the product has:
  • The right product name and URL.
  • High-quality product images or screenshots.
  • Any packaging, logo, label, UI, or typography that must stay exact.
  • The offer, price, bundle, or promotion if it matters.
  • Claims and restrictions the agent must respect.
  • A clear prompt saying what can change and what must not.

Next: Audiences & ICPs

Tell the agent who you’re selling to.
Last modified on June 3, 2026