What it produces
Multi-scene video
A full ad from one storyboard: scenes, motion, and audio in a single render.
Vertical social output
9:16 vertical video built for Reels, TikTok, Shorts, and Stories-style placements.
Native audio
Spoken audio is generated natively for English ads. Non-English voiced ads use post-mixed voiceover.
Flexible length
Short by default, with supported chat durations from 4 seconds up to 45 seconds where long-form is enabled.
Formats
UGC Testimonial
UGC Testimonial
One creator talks straight to camera: the classic speaking-character ad. English only, with native audio.
UGC Lifestyle
UGC Lifestyle
A person on screen while narration carries the message. Works in any language, with variations for e-commerce products, apps, and websites.
B-Roll (Faceless)
B-Roll (Faceless)
No faces. Product close-ups, hands, overhead shots, macro details, and physical product proof with a voiceover. Any language.
POV (First-Person)
POV (First-Person)
The camera acts as the viewer’s eyes. Strong for hands-in-frame product moments and TikTok-native inner-monologue ads.
Before / After
Before / After
Locked-frame transformation or contrast. Useful when the ad needs to dramatize a visible change, state shift, or problem-solution move.
Animated Brand Character
Animated Brand Character
A playful 3D character where one product, package, logo, or app icon comes to life. English only.
Cinematic Brand Film
Cinematic Brand Film
Premium product cinematography, slower camera moves, hero close-ups, and calm narration.
Studio Tabletop
Studio Tabletop
Physical product theatre on a clean backdrop: pours, splashes, ingredients, packaging, and hero product shots.
Slice-of-Life Cinematic
Slice-of-Life Cinematic
A polished lifestyle moment with a person on screen who does not speak directly to camera.
Stop-Motion
Stop-Motion
Snappy object movement around a physical product on a simple colored backdrop.
Hands-Only Demo
Hands-Only Demo
Top-down or close-up hands demonstrating a physical product step by step.
Mock Infomercial
Mock Infomercial
A deliberately exaggerated problem-solution parody. Best for brands with a playful or irreverent tone.
Long Form Story
Long Form Story
A beta picker format for 20-45 second narrative ads. The agent resolves the best underlying video style before generating.
Audio and storyboard rules
| Case | How the script is handled |
|---|---|
| English native audio | Spoken lines belong inside the Seedance scene descriptions and are mirrored as the transcript. |
| Non-English voiceover | Spoken copy lives in the voiceover field and is mixed in after render. Scenes stay visual and ambient. |
| Captions | Captions are a post-processing layer, not text the video model should draw inside the scene. |
| End cards | End cards are generated or appended after the video, not storyboard scenes. |
Seedance is strongest when exact product, app, logo, packaging, and end-card assets are attached as references. Do not ask it to recreate exact commercial details from memory.